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Browse / CM / He Wei Dao x Sword Art Online: Alicization
He Wei Dao x Sword Art Online: Alicization
Finished Airing CM PG-13 - Teens 13 or older

He Wei Dao x Sword Art Online: Alicization

He Wei Dao x Daojian Shenyu Alicization · 合味道 x 刀剑神域Alicization · 2019

Virtual swordsmen take a comedic cup noodle break amidst intense fantasy quests.

#Comedy #Video Game
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StatusFinished Airing SeasonFall 2019 StudioA-1 Pictures SourceLight novel
Story

Synopsis

Even elite virtual reality swordsmen need a satisfying lunch break between life-or-death monster encounters. In this spirited commercial collaboration with instant noodle brand He Wei Dao, Kirito, Eugeo, and Asuna find themselves taking a comedic pause amidst their rigorous adventures in the Underworld. When intense hunger threatens their sword practice, the aroma of savory steaming broth and tender noodles restores their battle stamina in seconds. Blending authentic character animation with playful commercial advertising, the animated short showcases the heroes enthusiastically savoring their noodles before leaping back into heroic action with renewed culinary vigor.

⚠ Background — may contain spoilers
Produced by A-1 Pictures as an official commercial campaign in 2019, *He Wei Dao x Sword Art Online: Alicization* was created to promote Nissin's He Wei Dao cup noodle brand in Asian markets. The animated television spot enlisted the original anime production staff and voice cast to craft a faithful, high-energy marketing vignette. Juxtaposing high-stakes fantasy swordplay against relatable, lighthearted noodle consumption, the crossover entertained fans and demonstrated the franchise's extensive cross-industry commercial appeal.
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